TELEVISION AWARENESS: BUZZED DRIVING
INTEG: is honored to work with the Ad Council, building on a three-year partnership executing breakthrough strategy and creative for this critical awareness effort – “Buzzed Driving is Drunk Driving.”
INTEG: leads all areas of creative development including ideation, scripting, shooting, and production of each spot which run on national television throughout the year.
Year: 2019~ Present
Service: Creative concepts and treatments
Research, Scripts and Storyboards, TV Shoot & Production Editorial And Post
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TELEVISION AWARENESS: BUZZED DRIVING
Buzzed Driving is Drunk Driving focuses on social norming as a way of deterring people from drinking and driving. Even a little bit of alcohol can alter someone’s ability to drive safely. The message Buzzed Driving is Drunk Driving offers is simple: driving with any alcohol in your system is dangerous.
INTEG: is honored to work with the Ad Council, building on a three-year partnership executing breakthrough strategy and creative for this critical awareness effort – “Buzzed Driving is Drunk Driving.”
INTEG: leads all areas of creative development including ideation, scripting, shooting, and production of each spot which run on national television throughout the year.
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